Activision CEO says they have no plans to release a standalone Call of Duty Zombies game
In an interview with GameInformer, Activision CEO stated that the company has no plans to release a standalone Call of Duty Zombies game.
Zombies mode in Call of Duty has taken on its own life form over the past several years, with its own large dedicated community since Call of Duty: World at War. Many have wondered if there was a possibility of ever having a standalone Call of Duty Zombies title, but Activision CEO says that Call of Duty will remain a bundled game with distinct modes in one package, versus having separate games for different modes.
No, I think that the whole is greater than the sum of the parts when they’re bundled together for the following reasons. There’s a lot of crossover. It’s not like we have these three modes and then there’s just three types of players that break into three factions, and never cross over. There’s a tremendous amount of crossover between zombies and multiplayer. There’s a tremendous amount of crossover between single-player and zombies. Now, there’s variability in the next step: How successful we drive that omnivorous behavior. It’s really advantageous when we do. People who play more than one mode stick around a lot longer, we’ve noticed statistical. So that value proposition creates both a better experience for the consumer and it creates a player who sticks around longer in our community. For us, we think it’s a win-win when we get it right. I also think that it’s just a competitive advantage.
I think that Call of Duty operates at a scale where we can afford to really invest once a year in these epic releases that take three years to make and an army to produce. Not everybody has that ability, and so I think that that value proposition is a huge part of what we think is fun about that game, is awesome about the game, and our fans expect from the game. The other thing, I was talking about making the experience better for people migrating from game to game, you’re also gonna see us do more experiments in terms of trying to unify the player who moves from mode to mode and trying to make that a richer experience. So I think the headquarters is a place where no matter what type of player you are – there’s gonna be a rewards path, there’s gonna be an interaction opportunity to meet other players, like you to meet up, to team up. So I think it’s something we can definitely get better at.
SOURCE: GameInformer